I like unique looks and original clothes, but as you know in this era of mass production it’s difficult to purchase non-standard outfits. Buying new clothes for me used to be challenging because I always wanted to avoid fast fashion items & didn’t know where to shop. I dreamed of local brands that would offer consumers different choice. To my great surprise, I discovered a concept store of Armenian designers – 5Concept.
My first dress was a birthday present from my husband. Surprisingly, every tourist I guided asked me questions about this dress and their interest grew when they learned that it was a local brand. The only “bad” thing about the clothes I get from 5Concept is that sometimes I receive too much attention from my tourists. They always notice what I wear.
So if you want to buy a quality and unique product by Armenian designers who, by the way, took part in the Milan Fashion Week last Winter, you should visit this artistic store which has the most friendly, warm and professional staff. You’ll definitely want to spend more time here, because the special ambience makes you feel like you are in a fashion art gallery. The immense imagination of Armenian designers and their delicate taste will catch your attention.
If you are into special sensations and high taste, this is the place for you to stop by.
Find your way with 142 Insider Tips from our Local Spotters
It truly is a Soviet masterpiece considering its unique design and build: it is part metro station, part cavern and, once upon a time, part cafe.
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The "Open Air Cinema" in Yerevan in Moscow Cinema has a rich history, and Soviet ruin-porn enthusiasts can access the building all-year round, too!
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"Homeland Handycrafts" in Yerevan is a social enterprise designed to revive traditional Armenian crafts while employing the most vulnerable population...
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"Hanrapetutyan Street" in Yerevan is one of the most central in the city, yet there is so much to see here. The buildings are really beautiful and old...
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"Ardēan": a center for art, architecture and design that has its gallery shop on Abovyan street in Yerevan. I like how they combine technology & tradition.
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The "Mermaids of the Underground" in Yerevan is a sculpture from 1981. The mermaids wear nothing but their hair, which was quite unusual for its time...
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"Shengavit" is an impressive 6000-year-old settlement which is preserved even better than Yerevan's old town! It was an accidental discovery in the 1930s.
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The "Cross-stone Makers" in Yerevan follow a tradition that goes back to 879 AD. The masters' metal tools on the stone create a meditative sound for me...
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The "Komitas Museum" in Yerevan is one of my favorite ones in the city. It gets me thinking about what Armenian music really is about...
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"Melancholia" is a statue in Yerevan that truly expresses the feeling that has been increasingly affecting humankind in the last century...
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"Calumet Ethnic Lounge Bar": THE place for good music in Yerevan. I don't come as often as I'd like to because of the smoke, but it's a must at least once.
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142 Insider Tips from our local Spotters
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